Events › Branding Boston: Music Business Webinar

Join the Boston Public Library in partnership with Mass Movement for two afternoons of online programming meant to outline subjects such as music compliance, music licensing, royalties, streaming, business registration, finances, marketing, and promotion. In addition to these information sessions, there will be hip hop performances by artists of local, national, and international renown. 

Branding Boston's objective is to establish artists with an outlet to learn the ins and outs of the industry and be a platform for artists to become a brand that professionally operates as an official business. Furthermore, they employ all the elements of hip hop as an educational tool to develop and empower the socioeconomic state of our community.

There will be FREE giveaways that are essential to artists for branding themselves effectively!

Friday, January 29, 2 - 4 PM

The business session will include conversations with panelists Professor Tonya Butler, Chair of Music Business/Management at Berklee College of Music, and Supreme Richardson, CEO of Supreme Entertainment and moderator Money Mav, JAM'N 94.5FM On Air Talent. 

• Professor Butler will discuss how to avoid getting scammed, especially during this age of COVID-19 when people are desperately in search of ways to make a living with their music. 
• Supreme will discuss performance rights organizations (PRO) and how to use this outlet to ensure that songwriters and publishers are paid for the use of their music by using this platform to collect royalties. 

African Man Born (aka A.M.B.) and Veana Marie will be the performers for this afternoon.

Saturday, January 30, 2 - 4 PM

The business session with include conversations with panelists Hot Mizz from Amnesty Records/Sony Entertainment, Twice Thou (Antonio Ansaldi) from internationally known Boston rap group The Almighty RSO, and DJ DMA, manager of a Grammy nominated producer. These conversations will be moderated by Jaypix, founder and owner of Moment of Flavor Media. 

• HotMizz will discuss what every artist needs on their team and how focusing on partnering with key team members can begin to grow your business.
• Antonio Ansaldi will discuss his journey in the music industry and the key essentials needed to truly brand yourself effectively. 
• DJ DMA will discuss the negotiation process between artists and producers, what both need to know and should watch out for when exchanging services, and why proper representation is important especially for producers. 

Tony Wilson and Shy Gawdly will be the performers for this afternoon.

PANELISTS

Tonya Butler, J.D., LL.M. is the Chair of Music Business/Management at Berklee College of Music and a seasoned veteran of the music business with more than 14 years of experience as an entertainment attorney and label executive. She has a Juris Doctorate from California Western School of Law and a Master of Laws in Entertainment Media from Southwestern University School of Law/Fitzwilliam College, Cambridge, England.  She's written a book called The Music Business is Corrupt...Or Maybe You Just Can't Sing? How to Take Responsibility for Your Struggling Career, and she's the host of The BOMB Podcast, a show all about the business and legal aspects of the Music Industry.

D. Supreme Richardson is CEO Supreme Entertainment, BMG Records Director of Artists Development & Management, and BarberTime Media Network Chief of Operation & Production. He moved to LA in the early 1990s as a signed artist and eventually found himself working at Universal Records for a few years. He left the corporate environment to start managing artists independently under his company called Supreme Entertainment. He has spent years educating and using his company as an outlet for artists to receive knowledge and services ranging from booking agent, management, music compliance, and more.

Hot Mizz was previously a Boston Rhythm and Blues (R&B) artist who became a songwriter for established and independent artists in the music industry. He is currently working with Amnesty Records/Sony Entertainment in Atlanta, GA and has years of experience in management, artist development, consulting, and media relations.

Twice Thou (Antonio Ansaldi) is a hip hop artist of the internationally known Boston rap group The Almighty RSO, entrepreneur, and community organizer and mentor. He is a Boston legend who has been signed to seven major record labels, has branded his Antonio Ansaldi clothing line nationwide, and has impacted communities in a major way like with his annual Thanksgiving Turkey Drive and continuing to be a leader and mentor to those in our communities.

DJ DMA, formerly of Marketing & Promotions for DEF JAM and Interscope Records, is the manager of a Grammy nominated producer and a mixtape DJ. He has over 15 years of experience building and executing strategies for major labels' marketing initiatives, has national recognition for his celebrity mixtapes, and is currently providing management services for well-known producers in the music industry.

MODERATORS

Money Mav is an artist, JAM’N 94.5FM On-Air Talent, DJ and host, iHeartMedia On-Air Personality, and founder of Mavlife Clothing.

Jaypix is a director, creative designer, photographer, and founder and owner of Moment of Flavor Media.

PERFORMERS