From B.A. to Payday

From B.A. to Payday

Launching your Career After College

Book - 2008
Rate this:
As college graduates soon find out, the real world is tough. Sure, it was hard getting into the right school. But landing a good job is a lot harder. The number of new college grads now outnumbers available entry-level jobs by at least 25 percent. But that figure--sobering as it is--is deceptive, given that only a fraction of those jobs are career-worthy.

 

So how do you succeed in a marketplace that's stacked against you? According to professional career counselors D. A. Hayden and Michael Wilder, you've got to approach the hunt for employment as if it were a marketing campaign. In other words, you've got to make yourself a brand--by creating a clear "story" for yourself, understanding your target audience, and developing an effective communications plan to deliver your message.

 

You've also got to avoid the pitfalls. Hayden and Wilder identify four personality traits that can doom first-time job seekers to failure. Then, through a trademark method they call Candidate Illumination, the authors prescribe cures for those "pathologies" and present savvy strategies for every step of the job-search process--from finding your focus, to composing a winning resume, to acing the interview. (Note to parents: This book may be the best gift you could give your graduating son or daughter.)

Publisher: New York : Stewart, Tabori & Chang, 2008
ISBN: 9781584797111
1584797118
Branch Call Number: HF5382.7 .H398 2008
Characteristics: 239 p. : ill. ; 23 cm
Additional Contributors: Wilder, Michael

Opinion

From the critics


Community Activity

Comment

Add a Comment

There are no comments for this title yet.

Age

Add Age Suitability

There are no ages for this title yet.

Summary

Add a Summary

There are no summaries for this title yet.

Notices

Add Notices

There are no notices for this title yet.

Quotes

Add a Quote

There are no quotes for this title yet.

Explore Further

Browse by Call Number

Recommendations

Subject Headings

  Loading...

Find it at BPL

  Loading...
[]
[]
To Top