Guerrilla Marketing to Heal the World

Guerrilla Marketing to Heal the World

Combining Principles and Profit to Create the World We Want

Book - 2016
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Imagine your business making a big impact solving problems like hunger, poverty, war, violence, and catastrophic climate change while making a healthy profit. Guess what: you don't have to just imagine; you can make it real. "Guerrilla Marketing to Heal the World" shows dozens of practical examples of successful companies doing well by doing good-- from solopreneurs to Fortune 100 global corporations. You'll discover dozens of ways business can heal the world-- and gain the practical marketing savvy to turn your values into business success.
Publisher: New York : Morgan James Publishing, [2016]
Copyright Date: ©2016
ISBN: 9781630476588
Branch Call Number: HD60 .L48 2016x
Characteristics: xxvii, 357 pages : illustrations ; 23 cm
Additional Contributors: Horowitz, Shel 1956-- Author


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