Black Ops Advertising
Native Ads, Content Marketing, and the Covert World of the Digital SellPaperback - 2016
Examines the rise of native advertising and content marketing, which disguise advertising as news or editorial content.
Publisher: New York : OR Books, 
Copyright Date: ©2016
Branch Call Number: HF5811 .E36 2016x
Characteristics: 244 pages ; 19 cm